In-world to out: Dancing with the issues:

IN-WORLD TO OUT: DANCING WITH THE ISSUES BY UZO DAYAFTER

by Uzo Dayafter (Arkad Baxton)

Only in Second Life® can one identity be two. Arkad Baxton makes products. Uzo Dayafter is a DJ. They are both businessmen and the same person. The Prim Entertainment Center is known as the work of Uzo. However, many things here are made by Arkad, who runs AP, the company that is listed on Capital Exchange.

When holding 1,000 products, like AP does, to keep making new ones is important. The business stays interesting. But equally important is to reach a bigger audience. Adding an entertainment center to his business mix helps to sell more products. It builds a supportive community. In every business, the more members, the better. With a huge following, you can sell anything. The long term purpose of both depends on growing a community. Here are some ideas for how to integrate company and community:

Read more here: http://simstreetjournal.wordpress.com/july/in-world-to-out-dancing-with-the-issues-by-uzo-dayafter/